Which to Write? Too Many Social Networking Options & More!
Social networking... blogs. Facebook. Twitter. Enewsletters. YouTube....
Pick up the phone.
Be consistent (newsletters)
Press the flesh (aka -- networking -- in person, face-to-face)
Mind your 'p's & 'q's. (aka -- snail mail thank yous)
Arg!
If someone know the answer on how to get all these done, let me know. It's sure a lot easier for to do for my clients than for myself.
The general buzz I hear & can figure out
- Know your target and objective before you start
- Keep in mind where you're reconnecting versus making new relationships
- Reconnecting: Facebook/Twitter/LinkedIn (www.Hellotxt.com helps make this a bit more efficient), newsletters (iContact, for me), the telephone (tracked via VanillaSoft) and personal letters (I love my SendOutCards for this!). If only these programs would talk to each other and link to GoogleCalendar.
- New relationships require broader dispersion, which may take riding someone else's coat tails until you have enough of your own following, guest blogging, answers on visible forums like LinkedIn's Q&A
- It takes a smart strategy on which you're targeting, courage and good follow-up to make worthwhile connections. See who's leading and see if you can give them a good enough reason to tag along.
- Consider where to spend your time based on
- who reaches your target best
- how much time you have (and forgive yourself if you can't regularly do it all)
- what kind of return you're getting for your effort
My solution? Give me 24 hours a week that no one else has. That way I can get all my stuff done, with no one else adding to my in box or distracting me;).
Cheers, to all of us less that perfect people simply giving it our best.
